--- title: Roku Founder Wood Sells $9.7M at $128-131 type: news slug: anthony-wood-roku-plan-selling-may-2026-class-b canonical_url: https://13finsight.com/news/anthony-wood-roku-plan-selling-may-2026-class-b published_at: 2026-05-16T19:45:31.195Z updated_at: 2026-05-16T19:45:33.961Z author: Alex Rivera author_title: Breaking News Editor author_url: https://13finsight.com/authors/alex-rivera word_count: 910 locale: en source: 13F Insight --- # Roku Founder Wood Sells $9.7M at $128-131 > Roku founder and CEO Anthony Wood sold 75,000 Class A shares worth $9.7M on May 11, 2026 at prices from $128-131 per share under a prearranged 10b5-1 plan, while retaining 16.2 million Class B shares. FMR LLC holds 10.5% of the company. 75,000 Class A Shares Sold Into the Recovery at $128-131 Roku founder and CEO Anthony Wood sold 75,000 Class A shares on May 11, 2026, in four tranches at prices ranging from $128.17 to $130.82 per share, for total proceeds of approximately $9.7 million. The filing — four execution entries totaling $211K, $940K, $4.1M, and $4.4M at progressively lower price increments — is consistent with a Rule 10b5-1 prearranged plan executing via a limit-price or VWAP algorithm. See Anthony Wood's full Form 4 transaction history on 13F Insight. The May 11 price range of $128-131 sits above ROKU's recent lows near $95-100 in early April 2026 (when Wood also sold 21,603 shares on April 10 at $100.56), and represents a meaningful recovery. The cadence — April 10 sales in the $100-103 range, a pause, then May 11 sales at $128-131 — suggests the 10b5-1 plan has price-band or calendar-based triggers, not continuous daily execution. Wood has filed 1,418 Form 4 transactions generating $1.23 billion in gross proceeds over the history of his insider reporting. The Class Structure: Wood's Real Position Is 16.2 Million Class B Shares The Table I Class A sales obscure Wood's actual economic position. Table II of his Form 4 filings discloses 16,193,111 shares held via derivative securities — Class B shares, which carry superior voting rights and were converted into Class A for sale purposes on May 11 (Table II shows a "C" code conversion of 75,000 shares immediately before the sale). This is standard practice for a dual-class company: Class B shares cannot be sold directly on the open market, so each block is converted to Class A at the time of sale. What matters for the ownership picture: Wood retains 16,193,111 Class B shares after the May 11 transactions. At a $129 per-share equivalent, that represents a position valued at roughly $2.09 billion — an order of magnitude larger than the $9.7M sold. The Class B shares are non-transferable except in limited circumstances, so the Table I sales are a liquidity mechanism against a position that cannot be sold wholesale without triggering a structural exit from the company. Explore the full Roku institutional holder table on 13F Insight. FMR LLC: The Dominant Active Holder at 10.5% Among ROKU's 725 institutional holders, FMR LLC (Fidelity) stands alone at the top: 13,679,650 shares representing 10.5% of shares outstanding as of February 2026 and $1.61B in reported 13F value. At 10.5%, FMR's ROKU stake clears the 10% threshold that requires its own 13G beneficial ownership disclosure, separate from the standard quarterly 13F filing cadence. This size of institutional conviction — a single manager holding over one-tenth of the company — is unusual for a mid-cap growth name and suggests Fidelity's actively managed funds view ROKU as a concentrated thesis position, not a passive inclusion. BlackRock holds $700M (7.4M shares), Vanguard Portfolio Management holds $610M (6.5M shares), and a second Vanguard entity — Vanguard Capital Management LLC — holds an additional $560M (5.9M shares). ARK Investment Management holds $360M at 4.5% of shares, consistent with ARK's ongoing thesis around streaming platform operating leverage and connected TV monetization. Total institutional holder count stands at 725 for ROKU's Class A shares. April-to-May Selling Pattern: $130-Price-Band Execution Wood's 2026 year-to-date selling pattern reveals a tiered execution structure. April 10 produced three tranches at $100.56, $101.26, and $102.60 — all within a 2% band around $101. April 16 added 25,000 shares at $110.19. May 11 added four tranches at $128.17, $129.12, $129.87, and $130.82 — again clustered within a 2% band. The implication: the plan likely has pre-set price tiers that trigger execution at specific ranges, with each tier specified at the time of plan establishment. The April $101 tier and the May $129 tier are consistent with a plan that steps up execution targets as the stock advances, rather than selling continuously at any price. This design choice matters for interpreting the behavioral signal. A continuous-execution plan selling every trading day would have sold through April's low-$90s range. The absence of filings in that zone suggests either the plan was paused there or that the price fell below a minimum execution threshold. If a minimum threshold governs the plan, Wood's inaction near the lows could be read as a designed non-signal — the plan protects against selling below a floor that Wood established as a pre-MNPI floor at plan inception. ROKU's Context: Connected TV Platform at an Earnings Inflection Roku's fiscal year ends December 31, so the May 11 sales land in the Q2 2026 window. Q1 2026 results were reported in late April 2026, with platform revenue and active account metrics as the primary thesis drivers. The stock's recovery from $95 in early April to $130 by May 11 — a 37% move in five weeks — suggests the Q1 report cleared a bar that had been set low by macro uncertainty around connected TV ad spending. Wood's plan execution at $128-131 is occurring against that recovery backdrop, not into a period of stock weakness. For investors tracking the institutional picture around Roku, the ROKU holder table on 13F Insight shows the full 725-holder breakdown. For Wood's complete insider filing record — 1,418 transactions, $1.23B in gross proceeds — the Anthony Wood profile page includes the full Form 4 history and beneficial ownership cross-references. All institutional position data reflects the most recent quarterly 13F disclosure; Wood's intra-quarter trades appear in real-time Form 4 filings submitted to the SEC EDGAR system. ## FAQ ### How many Roku shares does Anthony Wood own? Anthony Wood holds 16,193,111 Class B shares after the May 11, 2026 transactions. At approximately $129 per share equivalent, that represents a position valued at roughly $2.09 billion. The Class B shares carry superior voting rights and cannot be sold directly — they must first be converted to Class A shares, which Wood does in small blocks via his 10b5-1 plan. ### Why is Anthony Wood selling Roku stock? Wood is selling under a Rule 10b5-1 prearranged trading plan. The multi-tranche execution pattern — four lots at prices from $128.17 to $130.82 on May 11, 2026 — is characteristic of an automated algorithm rather than a discretionary market decision. Under SEC rules, these plans must be established when the insider does not possess material non-public information. ### Who is the largest institutional holder of Roku? FMR LLC (Fidelity) is the largest institutional holder of Roku, with 13,679,650 shares representing 10.5% of shares outstanding as of February 2026, valued at approximately $1.61B. FMR's 10.5% stake is large enough to require a separate 13G beneficial ownership disclosure. ARK Investment Management holds approximately 4.5% of shares, consistent with ARK's connected TV thesis. ### What is Roku's Class A vs. Class B share structure? Roku has a dual-class share structure: Class A shares trade publicly on Nasdaq (ROKU), while Class B shares carry higher voting rights but cannot be sold on the open market. Insider holders like Anthony Wood convert Class B shares to Class A at the time of sale. This means the shares reported as sold in Form 4 Table I are different from the shares Wood actually holds — his real position is the 16.2 million Class B shares disclosed in Table II. --- Source: 13F Insight — https://13finsight.com/news/anthony-wood-roku-plan-selling-may-2026-class-b Author: Alex Rivera — https://13finsight.com/authors/alex-rivera Last updated: 2026-05-16T19:45:33.961Z