DOSSIER · 13F-HR · Q2 2026

Fortune Financial Advisors, LLC

$234M in tracked AUM across 163 positions as of Q2 2026.

FF
CIK 0001961828 · last filed Jun 30, 2026
Total AUM
$234M
as of Q2 2026
Holdings
163
positions
Whale Score
50
50
tracked
Activity
no data
changes this Q
AI Analysis · Q2 2026
Comprehensive Analysis of Fortune Financial Advisors, LLC 13F Filing
Portfolio Overview

Fortune Financial Advisors, LLC has reported a significant expansion in its portfolio management activities for the quarter ending December 31, 2025. The total portfolio value surged by 100.7%, growing from $73.89 million to $148.32 million. This doubling of assets under management indicates substantial capital inflows or a significant appreciation in existing asset values, likely driven by ...

The portfolio is well-diversified, consisting of 99 individual holdings. The firm employs a hybrid investment approach, utilizing a mix of individual equities and Exchange Traded Funds (ETFs). The turnover rate for this quarter was notably high, characterized by aggressive portfolio restructuring: the firm initiated 24 new positions, exited 18 positions, and increased stakes in 16 holdings, while leaving no positions completely unchanged. This high level of activity suggests a dynamic active management strategy aimed at capitalizing on specific market themes or rebalancing to meet a new strategic asset allocation model.

Key Holdings

The portfolio is currently led by a significant concentration in Garmin Ltd., which accounts for 8.99% of the total portfolio value ($13.33M). This is an exceptionally large single-stock position for a portfolio of this size, representing a high-conviction bet on the technology/fitness sector. The firm aggressively increased this stake by 687.3% during the quarter, adding $11.27 million, making it the primary driver of the portfolio's growth.

Quarter at a glance — Q2 2026

Position-change comparison pending.

No quarter-over-quarter changes available.

Top 10 holdings

By portfolio weight as of Q2 2026.

#HoldingValueSharesWeight
01
H2906T109
GARMIN LTD
$16M66K6.7%
02
USMV
ISHARES TR
$12M126K5.2%
03
AMAT
APPLIED MATLS INC
$8M11K3.4%
04
GOOGL
ALPHABET INC
$8M21K3.3%
05
NVDA
NVIDIA CORPORATION
$8M38K3.3%
06
AAPL
APPLE INC
$6M20K2.5%
07
VGSH
VANGUARD SCOTTSDALE FDS
$6M98K2.4%
08
MOAT
VANECK ETF TRUST
$5M51K2.3%
09
APH
AMPHENOL CORP
$5M30K2.2%
10
AVGO
BROADCOM INC
$5M12K2.0%

Filing history

2026Q2Jun 30
$234M 19.1%
163 positionsView →
2026Q1Mar 31
$196M 32.3%
148 positionsView →
2025Q4Dec 31
$148M 11.6%
99 positionsView →
2025Q3Sep 30
$133M 6.9%
94 positionsView →
2025Q2Jun 30
$124M 7.2%
95 positionsLocked
2025Q1Mar 31
$116M 5.4%
95 positionsLocked
2024Q4Dec 31
$110M 0.3%
88 positionsLocked
2024Q3Sep 30
$110M 32.4%
88 positionsLocked
2024Q2Jun 30
$163M 3.4%
122 positionsLocked
2024Q1Mar 31
$158M 10.2%
130 positionsLocked
2023Q4Dec 31
$143M 9.6%
127 positionsLocked
2023Q3Sep 30
$131M 1.9%
118 positionsLocked
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