DOSSIER · 13F-HR · Q2 2026

Holland Advisory Services, Inc.

$91M in tracked AUM across 49 positions as of Q2 2026.

HA
CIK 0001890183 · last filed Jun 30, 2026
Total AUM
$91M
as of Q2 2026
Holdings
49
positions
Whale Score
60
60
tracked
Activity
no data
changes this Q
AI Analysis · Q2 2026
Comprehensive Analysis of Holland Advisory Services, Inc. SEC 13F Filing
1. Portfolio Overview

Holland Advisory Services, Inc. has reported a substantial transformation in its investment portfolio for the period ending December 31, 2025. The total portfolio value surged by 1,272.3%, growing from $5.40 million in the previous quarter to $74.11 million. This dramatic increase indicates a significant capital inflow or a major restructuring event, as the manager shifted from a rela...

The portfolio now consists of 45 holdings, demonstrating a move toward broad diversification. The composition is heavily dominated by Exchange Traded Funds (ETFs), which account for approximately 78% of the total portfolio value. This structure suggests a "core-satellite" approach, where the bulk of assets are invested in passive market indices to capture broad market returns, supplemented by individual stock picks to potentially generate alpha.

2. Key Holdings

The portfolio is characterized by high concentration in its top positions, which are exclusively passive index funds designed to track U.S. equity markets.

Quarter at a glance — Q2 2026

Position-change comparison pending.

No quarter-over-quarter changes available.

Top 10 holdings

By portfolio weight as of Q2 2026.

#HoldingValueSharesWeight
01
IVV
ISHARES TR
$23M31K25.9%
02
IJH
ISHARES TR
$20M263K22.4%
03
IJR
ISHARES TR
$11M77K12.6%
04
FIVA
FIDELITY COVINGTON TRUST
$7M184K7.8%
05
VTI
VANGUARD INDEX FDS
$3M8K3.1%
06
AAPL
APPLE INC
$2M8K2.4%
07
MSFT
MICROSOFT CORP
$1M3K1.4%
08
SMH
VANECK ETF TRUST
$1M2K1.4%
09
PM
PHILIP MORRIS INTL INC
$1M7K1.3%
10
JPM
JPMORGAN CHASE & CO
$1M4K1.3%

Filing history

2026Q2Jun 30
$91M 21.3%
49 positionsView →
2026Q1Mar 31
$75M 0.7%
47 positionsView →
2025Q4Dec 31
$74M 1.8%
45 positionsView →
2025Q3Sep 30
$73M 6.3%
45 positionsView →
2025Q2Jun 30
$68M 3.9%
42 positionsLocked
2025Q1Mar 31
$66M 13.9%
43 positionsLocked
2024Q4Dec 31
$77M 0.1%
45 positionsLocked
2024Q3Sep 30
$76M 5.5%
44 positionsLocked
2024Q2Jun 30
$81M 11.3%
41 positionsLocked
2024Q1Mar 31
$91M 4.5%
43 positionsLocked
2023Q4Dec 31
$87M 11.0%
40 positionsLocked
2023Q3Sep 30
$79M 0.3%
36 positionsLocked
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