Shaffer Michael A is a corporate insider at PVH CORP. /DE/ (PVH) filing SEC Form 4 transactions. 254 transactions across 5 companies, totaling $0 in purchases and $41,783,750 in sales. Source: SEC EDGAR.
Insider trading profile for Shaffer Michael A -- a cross-apparel insider with activity across PVH Corp (primary, PVH), G III Apparel (GIII), Torrid Holdings (CURV), Children's Place (PLCE), and Build-A-Bear (BBW). Primary company: PVH CORP /DE/ (PVH) -- 238 transactions from 2005-03-17 to 2021-09-10, all sell-side: 511,646 shares sold, 0 acquired. Most recent PVH activity: 2021-09-10 F code (910 shares at $109.13) and S code (12,070 shares at ~$120). Pattern: continuous selling throughout PVH's 2005-2021 period with no buys. The 2021-09 cluster on PVH (M + F + S + I codes) likely represents a full exit or near-full exit. Other companies show a REVERSE pattern: (2) G III Apparel (GIII): 4 transactions 2023-2026 -- ALL A-code acquisitions: 2023-06-08 (6,407 shares, null); 2024-06-18 (5,648); 2025-06-12 (7,294); 2026-06-11 (4,345). Zero sells. (3) Torrid Holdings (CURV): 4 transactions 2022-2025 -- ALL A-code acquisitions: 2022-05-13 (18,882, null); 2023-06-08 (49,408, $0 -- likely exercise); 2024-06-06 (18,768); 2025-06-04 (24,558, null). (4) Children's Place (PLCE): 2 transactions -- A-code acquisitions: 2023-05-10 (3,951); 2024-02-05 (6,980). (5) Build-A-Bear (BBW): 6 transactions 2014-2019 -- derivative offsets. Mixed read -- the insider's behavior is highly differentiated by company: pure seller at PVH (the largest position, holding company for Calvin Klein/Tommy Hilfiger) through 2005-2021, then exclusively an acquirer at GIII, Torrid, and Children's Place from 2022 onward. This bifurcation could reflect: (a) a vesting/lockup expiry at PVH that was fully sold upon leaving or changing roles, combined with direct equity participation in later-stage apparel recovery names (GIII, Torrid); (b) a career arc from PVH executive to board/investor in turnaround retail plays. The pattern at GIII (4 consecutive annual acquisitions, most recently June 2026) is the most notable bullish signal -- systematic accumulation across 3 years. Torrid's pattern of A-code acquisitions at null prices suggests RSU vesting at a company where the insider likely serves as director/officer. Net read: mixed -- this insider's profile is company-specific. Bearish on PVH history (all-sell over 16 years); bullish on GIII and Torrid (systematic annual acquisitions since 2022). The cross-company narrative is that of an apparel industry veteran rotating out of a mature holding company and into turnaround/emerging retail names.
Source: SEC EDGAR Form 4 insider transaction filings.
Company | Type | Shares | Price | Value | Shares After | Date | SEC |
|---|---|---|---|---|---|---|---|
| Award | 4,345 | - | - | 23,694 | 6/11/2026 Filed: 6/11/2026 | Filing → | |
| Award | 7,294 | - | - | 19,349 | 6/12/2025 Filed: 6/13/2025 | Filing → | |
| Award | 24,558 | - | - | 111,616 | 6/4/2025 Filed: 6/5/2025 | Filing → | |
| Award | 5,648 | - | - | 12,055 | 6/18/2024 Filed: 6/25/2024 | Filing → | |
| Award | 18,768 | - | - | 87,058 | 6/6/2024 Filed: 6/7/2024 | Filing → | |
| Award | 6,980 | - | - | 10,931 | 2/5/2024 Filed: 2/16/2024 | Filing → | |
| Award | 6,407 | $0.00 | $0 | 6,407 | 6/8/2023 Filed: 6/12/2023 | Filing → | |
| Award | 49,408 | $2.53 | $125K | 68,290 | 6/8/2023 Filed: 6/9/2023 | Filing → | |
| Award | 3,951 | $0.00 | $0 | 3,951 | 5/10/2023 Filed: 5/11/2023 | Filing → | |
| Award | 18,882 | $0.00 | $0 | 18,882 | 5/13/2022 Filed: 5/16/2022 | Filing → | |
| Sale | 9,170 | $121.13 | $1.11M | 69,845 | 9/2/2021 Filed: 12/23/2021 | Filing → | |
| Sale | 2,900 | $120.44 | $349K | 79,015 | 9/2/2021 Filed: 12/23/2021 | Filing → | |
| Exercise | 4,925 | $47.96 | $236K | 81,915 | 9/2/2021 Filed: 12/23/2021 | Filing → | |
| Exercise | 3,500 | $107.47 | $376K | 76,990 | 9/2/2021 Filed: 12/23/2021 | Filing → | |
| Sale | 7,209 | $109.52 | $790K | 77,979 | 4/9/2021 Filed: 12/23/2021 | Filing → | |
| Exercise | 4,625 | $101.90 | $471K | 85,188 | 4/9/2021 Filed: 12/23/2021 | Filing → | |
| Exercise | 1,250 | $103.35 | $129K | 80,563 | 4/9/2021 Filed: 12/23/2021 | Filing → | |
| Tax Payment | 979 | $102.95 | $101K | 79,313 | 4/7/2021 Filed: 12/23/2021 | Filing → | |
| Tax Payment | 910 | $109.13 | $99K | 73,559 | 9/10/2021 Filed: 9/14/2021 | Filing → | |
| Exercise | 4,925 | $0.00 | $0 | 14,775 | 9/2/2021 Filed: 9/7/2021 | Filing → |
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