SHEARER ROBERT K

CIK: 0001234928CFO
OfficerDirector
Primary company: V F CORP (VFC)

SHEARER ROBERT K is a corporate insider (CFO) at V F CORP (VFC) filing SEC Form 4 transactions. 323 transactions across 5 companies, totaling $54,058 in purchases and $100,176,835 in sales. Source: SEC EDGAR.

AI Insider Summary

Robert K. Shearer's 322 Form 4 transactions split cleanly into two career phases, both anchored in consumer products and apparel. The first is his operating-era relationship with VF Corp (VFC), where 168 transactions from 2004 to 2015 produced roughly 965,120 shares disposed and none acquired -- the largest single sell-down in his record, consistent with a long-tenured senior executive monetizing equity. The second phase is a portfolio of board seats at consumer and retail names: Church & Dwight (CHD, his deepest current relationship at 102 transactions since 2008), Kontoor Brands (KTB, the Wrangler-and-Lee business spun out of VF Corp itself in 2019), YETI Holdings (YETI, since 2018), and a brief stint at The Fresh Market (2015-2016). The recent ledger shows the mechanics plainly: on 2026-06-11, two Church & Dwight option exercises of 8,600 shares at a $77.33 strike were paired with a same-day open-market sale of 8,600 shares near $98 -- a textbook exercise-and-sell -- alongside routine director awards (code A) at both CHD and Kontoor through 2025 and 2026. The throughline is an executive-to-director arc that never left the consumer-and-apparel orbit, with the Kontoor seat a direct lineage from his VF Corp role. It documents how the equity moved, not a view on any of these names.

Robert K. Shearer's Form 4 record -- 322 disclosed transactions across five issuers -- reads as two distinct chapters bound by a single industry thread. Every company in the record sits in consumer products, apparel, or retail, and the trail moves from a senior operating role at one anchor company into a portfolio of related board seats.

VF Corp: the operating anchor

Total Transactions
323
Total Buy Value
$54K
Total Sell Value
$100.18M
Net Activity
$-100.12M
Last Transaction
Jul 2026
Companies
5

Companies

Transaction History

Source: SEC EDGAR Form 4 insider transaction filings.

Type
Award
Shares
617
Price
-
Value
-
Type
Award
Shares
619
Price
-
Value
-
Type
Exercise
Shares
8,600
Price
$77.33
Value
$665K
Type
Exercise
Shares
8,600
Price
$77.33
Value
$665K
Type
Sale
Shares
8,600
Price
$97.97
Value
$843K
Type
Award
Shares
3,060
Price
$92.89
Value
$284K
Type
Award
Shares
920
Price
-
Value
-
Type
Award
Shares
2,586
Price
-
Value
-
Type
Award
Shares
722
Price
-
Value
-
Type
Award
Shares
628
Price
$79.50
Value
$50K
Type
Award
Shares
748
Price
$65.58
Value
$49K
Type
Award
Shares
624
Price
$96.11
Value
$60K
Type
Award
Shares
724
Price
$65.58
Value
$47K
Type
Award
Shares
2,890
Price
-
Value
-
Type
Award
Shares
860
Price
-
Value
-
Type
Award
Shares
3,070
Price
-
Value
-
Type
Award
Shares
13,404
Price
-
Value
-
Type
Award
Shares
738
Price
-
Value
-
Type
Award
Shares
556
Price
$85.39
Value
$47K
Type
Award
Shares
576
Price
$82.44
Value
$47K