SERVICENOW INC

NOW Q1 2026 institutional ownership is an $87.8B book across 2,109 holders. Every reported position is classified NEW, indicating the prior-quarter comparison dataset is unavailable rather than a genuine one-quarter total turnover. BlackRock is the largest holder at $10.2B (97.5M shares). Vanguard Capital Management is second at $7.1B (68.0M shares); Vanguard Portfolio Management $2.6B (25.2M shares) -- Vanguard total passive ~$9.9B across two entities. State Street is third at $5.0B (48.1M shares). JPMorgan is fourth at $3.3B (31.0M shares). Morgan Stanley is fifth at $2.4B (23.3M shares). Geode Capital $2.6B (24.4M shares). Susquehanna International (market_maker) $2.0B (19.3M shares). UBS AM $1.5B (14.3M shares). Jane Street (market_maker) $1.5B (14.0M shares). FMR LLC $1.3B (12.3M shares). Amundi $1.2B (11.5M shares). Northern Trust $1.1B (10.8M shares). Goldman Sachs $895M (8.6M shares). BNY Mellon $891M (8.5M shares). Fisher Asset $840M (8.0M shares). Bank of New York Mellon $827M (7.5M shares). Charles Schwab IM $795M (7.6M shares). Victory Capital $798M (7.6M shares). Barclays $802M (7.7M shares). Polen Capital $760M (7.3M shares). New positions: entire book. The 75.50 whaleScore reflects AUM. Smart-money read: snapshot only. The $87.8B institutional book held by 2,109 holders represents one of the largest SaaS-position books in the dataset. BlackRock $10.2B and Vanguard $9.9B combined represent $20.1B or 22.9% of the total -- typical passive-core concentration. Active-manager layer (JPMorgan $3.3B, Morgan Stanley $2.4B, Geode $2.6B, FMR $1.3B) signals continued institutional conviction in enterprise-SaaS secular growth. Market-maker presence (Susquehanna $2.0B, Jane Street $1.5B) reflects the large options/derivatives overhang on a high-beta software name. Read: neutral snapshot; meaningful directional signal requires prior-quarter comparison data.