PROSHARES TR
868 institutions still hold PROSHARES TR as of Q1 2026. Tracked across SEC 13F-HR filings, with insider and 13D/G activity surfaced alongside.
The smallest detail that explains institutional ownership of ProShares S&P 500 Dividend Aristocrats ETF (NOBL) this quarter is what is missing: the top-sellers list is empty. Among 148 tracked holders controlling about $516 million, every name in the top holder table increased share count — led by CliftonLarsonAllen Wealth Advisors at $151 million (roughly 29% of tracked value) after about $74 million of share-flow buying. Rockland Trust ($84 million, ~$43 million flow), IAM Advisory ($44 million, ~$22 million flow), and a string of regional RIAs tell the same story: NOBL is being accumulated as model-portfolio dividend ballast, not traded as a hedge-fund expression. Centurion Wealth Management is the tell inside the tell — positive share flow alongside a shrinking dollar stake, meaning it added shares while the position's dollar mark slipped.
Top holders
Sorted by position value. Source: SEC EDGAR 13F-HR filings.